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Openai’s Sora was one of the most publicized editions of the AI era that was launched in December 2024, almost 10 months after the first insight in respect of the affected reaction due to its time, at least the inexplicable level of relief, camera dynamism and adhesion and 60-second generations.
Most of the shine, however, dropped as a number of other AI video generators – from American startups to Luma track to Chinese competitors Kling, Hailuo Minimax and Israel LTX Studio – offer generative models and applications for consumers and business users who already overcome the OpenIi offer. We also still got 60 secret generations from a single challenge Sora (as far as I know, the maximum seems to be 20 seconds).
Now, however, Openi and its ally/investor/French Microsoft are trying to bring much more users – free of charge (at least a few generations). Microsoft has announced today that Sora is now offered through its video creature Bing on the free Bing for iOS (Apple iPhone and App Store) and Android (Google Play Store).
This is an incredible value, given that you will have to pay for the Chatgpt Plus ($ 20 per month) or for ($ 200 per month) to get through Chatgpt and Openi.
The Bing video creator with Sora is the latest in a number of menus and from Microsoft to the release of Bing and Copilot.
As a vice president of Microsoft Corporate (CVP) and Jordi Ribas, Jordi Ribas wrote on X: “Two years ago, Bing was the first product to be sent to our users for free. Today I am enthusiastic that Bing Video Creator is now in Bing Mobile that Bing Image Creator is available in the world.
To introduce video creator Bing, Microsoft has released a promoted video record (above) that shows how the tool revives creative ideas.
Advertising shows that users of calling a challenge like to “create a hummingbird that waving the wings in ultra slowed movement,” “Turtle is slowly driving through a neon coral canyon,” AI then generates shorts, live video clips based on these instructions.
The video emphasizes how easy it is to create and share these videos, included an example of sharing video astronauts in chat and receiving positive reactions.
FREE 5 -second vertical videores on mobile with horizontal videos soon come
Video creator Bing will turn the text promines into five -second videos from AI. Meanwhile, the text of the text or generation of video on video or video (which mayry other competitive video generators AI included the implementation of Openi O Sora, Do).
If you want to use this tool, users can open the Bing mobile app, click the menu in the lower right corner, and select “Video Creator”.
Alternatively, you can start the process of creating a video by typing a prompt directly to the Bing search panel in the application – starting with “Creating a video…”
Once the challenge is entered, it creates a video creator for a short video about the description.
For example, a challenge as “in a busy Italian pizza restaurant, a small otra, works as a chef and wears a chef and apron. The dough is anger with its paws and is surrounded by other pizza ingredients,” would lead to an engaging, Ai-Gehed Five.
Currently, videos are available in portrait format 9:16 – ie vertical, ideal for Tiktok and YouTube shorts – although Microsoft says in its initial blog post that 16: 9 aka Landscape or horizontal aspect ratio is “soon”.
Users can capture up to three generations of video at a time and each creation is stored up to 90 days. Unce video is ready, can be downloaded, shared via e -mail or social or media, or access through a direct link.
The Bing video creator will be available around the world today, with the exception of China and Russia. It is now available in the mobile application Bing and the search on the desktop, and the braid is also said to start “soon”.
FREE to use for 10 fast generations, unlimited slow generations
Bing video creator is free for all users.
Each user is allowed ten “fast” generations of video that can create videos in seconds.
After use, users can continue with standard speed generations – which requires minutes – without cost or Reddee 100 Microsoft points for each additional quick creation.
These reward points come from the free Opt-In Microsoft program, which allows users to earn points for everyday search for similar bing activities, shopping at Microsoft store or playing games with Xbox Game Pass.
You want to participate, users must log in with Microsoft’s account and activate the reward dashboard.
In addition to fun videos and social media posts, Bing Video Creator is located as a tool for strengthening everyday communication and creativity. Bing’s announcement encourages users to create videos to celebrate special moments, testing creative ideas and communication more efficiently.
In order to help users get the best results, Bing suggests to provide descriptive challenges, integrate the language-oriented language and experience with tone and style-If kinematic or playful attesttics.
Responsible AI and Safety, built -in
Microsoft says Bing video creator is designed to be responsible for the principles and use the C2PA Standard for Confirmation to help identify the content of the produced AI.
This tool also includes moderation features that automatic block challenges that could generate harmful or dangerous videos.
Consequences for businesses and technical creators of decisions
Although the video creator of Bing is currently framed as a consumer tool, its basic technology and capacity could have interesting consequences for business users-especially those involved in AI orchestration, data engineering and AI deployment.
Bing Video Creator emphasizes the growing maturity of the generative video AI beyond the text models for the AI engineers responsible for the deployment and fine -tuning of large languages. Although it is not a business product itself, technology behind it could inspire new ways to integrate video generation into business flows, such as creating automated video summary, content training or marketing materials.
For professionals organizing scalable pipes of artificial intelligence AI will present video creators a practical application of generative video that could affect how businesses think about deploying these models on scale. The ease of using the tool and the rapid sensitivity indicates potential future applications within business procedures, whether for internal training, creative idea or customer commitment.
Data engineers can see simplicity and sharply show how AI can make complicated data drive knowledge available. While these consumers are short and visually focused, similar technology could be adapted in the future to turn complex data sets or project results into shorts and engage in a video narration that resonates with a non -technical audience.
Bing video creator is part of Bing’s nail to democratize creativity AI. Although the word on features in addition to video support in the landscape is not yet, Bing says it will continue to improve and expand the experience, as more users will start to explore video generation.
For those who are ready to try it, Bing calls users to download the Bing mobile app and start creating videos today.
If you want to learn more about the video creator Bing and how to start earning Microsoft Rewards points for even quick video creation, visit here.
